Branding & restaurant design for R-design Lab.
By using lights installed in to the booth it attracts the eye to the products shown.
Colorful flyers & branding products are displayed on white furniture that catches the eye.
A divider within the exhibition booth space also prevents complete visibility, in doing so this also forces customers to wrap around & explore.
The combination of the wall, lights fixtures, furniture & construction are all done by booth members.
Eating out Business Week 2014
in Tokyo Big Sight
7/29, 30, 31